SRP displays for margarine and spreadable fats
SRP display consisting of stacked standard trays
Clever solution: Small effort. Big effect.
Deli Reform has been producing nutritionally valuable everyday foods for 60 years. The brand, which belongs to Walter Rau Lebensmittelwerke GmbH in Hilter am Teutoburger Wald, uses only carefully selected raw materials and unhydrogenated fats and oils in a sensible composition and stands for high quality and loyal consumers. Walter Rau Lebensmittelwerke uses 100% certified green electricity and relies on sustainable SRP displays made of corrugated cardboard from THIMM.
Customer benefits of the Shelf Ready Packaging (SRP) display for Deli Reform
Our sustainable packaging is easy to recycle via the waste paper bin.
Corrugated cardboard consists entirely of renewable raw materials.
High-quality digital printing
Our digital printing technology showcases your products and brand to promote sales.
High-quality flexo printing
Our flexo printing technology showcases your products and brand to promote sales.
Corrugated cardboard packaging is lightweight yet sturdy.
Maximum product visibility
Cut-outs ensure your products have maximum visibility and accessibility.
This design allows for easy removal – important for successful sales.
Sales promotion at the POS
Use the packaging to create additional purchase incentives at the point of sale.
Stacking lugs increase stability in transportation and in retail outlets.
The aim of the joint display development was to complement the retail-oriented shelf presentation with a display concept that is easy to trade and at the same time achieves a target group-oriented and strong effect at the POS. The SRP display consists of stacked standard trays printed in flexo pre-print. Images as well as full tones are displayed in high quality in the packaging print. The SRP Display is an effective solution for additional secondary placement in the trade, as it extends the product placement in the trade to the shelf presentation.
The SRP Display promotes impulse buying and is a central marketing element at the POS. The SRP Display guarantees easy product removal from all sides and at the same time allows for quick refilling of the products. The stacking of the shelf packs in compound stacks increases the stability and stacking stability of the SRP Display. The products in the SRP Display are attractively presented and are clearly visible to the customer. In this way, the SRP Display actively contributes to sales promotion.
A special highlight are the digitally printed "display corners", which can be flexibly and individually adapted for promotional campaigns thanks to the full-surface digital printing. The "display corners" differentiate the SRP Display in the trade and additionally advertise promotions or product information. The SRP Display impresses with first-class print quality and creates an effective brand presentation at the POS. In addition, the SRP Display creates a high recognition value and a uniform brand presence, as the print image of the stacked standard trays picks up the product colours.
What is special about the display and packaging concept is the combination of different printing methods. Whether flexo or the latest digital printing - with the right printing process, packaging and displays are given an effective colour gloss and become active brand ambassadors in retail. The brand presence offers even greater added value if you also convince with high-quality printing. Digital printing offers the best conditions, especially for seasonal promotions. Here, flexibility and speed are in harmony with individualisation and high-quality colour.