Shelf-ready packaging for Deli Reform

The Deli Reform brand is a specialist in the production of vegetable spreads and margarines. The company Walter Rau GmbH is over 60 years old and only uses natural raw materials. In addition to its utilisation of natural raw materials, Deli Reform uses 100% renewable energies and relies on sustainable, corrugated cardboard shelf-ready packaging from THIMM.

RThe shelf-ready packaging has been developed for presentation on retail outlet shelves, protects packaged goods during transportation and provides a high-impact merchandise presentation at the POS. The integrated stacking corners in the shelf-ready packaging increase stacking stability when stacked in blocks and ensure their rigidity. At the same time the stacking corners prevent the shelf-ready packaging units sliding into each other. Merchandise is presented in a tidy, sales-promoting manner in the shelf-ready packaging to ensure optimum product visibility. Thanks to the use of sustainable corrugated cardboard the shelf-ready packaging is easy to recycle.

Shelf-ready is also popular thanks to its high-quality print images created using flexo-preprint. The colours of the Deli Reform brand are reflected in the design of the shelf-ready packaging with the full-surface packaging printing on the outside increasing the advertising effectiveness and generating a standardised brand image. The flexo-preprint reproduces the solid colours and images in the highest possible print quality. The large advertising surface on the outside of the shelf-ready packaging thus offers a big communication potential for the target group.

Read more about the cooperation between Deli Reform and THIMM.

Customer benefits of cardboard shelf-ready packaging

Shelf-ready packaging with specific design features

• Shelf-ready packaging with stacking corners increases the rigidity and stacking stability when stacked in blocks
• Stacking corners also prevent the shelf-ready packaging units sliding into each other
• Shelf-ready packaging ensures product protection along the supply chain
• Openings in the shelf-ready packaging make it easier to remove the products whilst also increasing product visibility for customers
• Attractive and tidy product presentation in the shelf-ready packaging

High-quality shelf-ready packaging in flexo-preprint

• Shelf-ready packaging enables first-class packaging printing using flexo-preprint and therefore contributes to creating a focused brand image
• Solid colours and images on the shelf-ready packaging from Deli Reform can be created in high quality using flexo-preprint
• The product colours are reflected in the design of the shelf-ready packaging and further enhance the recall value of the brand
• Large design surfaces of the shelf-ready packaging increase advertising effectiveness and offer a high degree of communications potential