The POS display made from corrugated cardboard creates an airstream through retail outlets. THIMM has designed a realistic, life-size POS speedster for the product launch of the new Go Go Cory Carson from VTech® based on the Netflix series of the same name.
The POS display made from corrugated cardboard is an eye-catching and stable pallet display with a design that perfectly reflects its relationship to the TV series and the toy. In its Euro-pallet format and height of 160 cm, the little driving car Cory Carson is an immediate attention-grabber for young and old alike. The design and offset printing have played an important part in this. Offset printing enables high-quality colour intensity and brings the POS display made from corrugated cardboard to life. The idea behind design came from the in-house creative design department. The realistic depiction of the series hero Cory Carson was created with a great attention to detail and consideration for a versatile merchandise display.
The POS display made from corrugated cardboard also has space for larger play sets along with the individual toy cars. The individual packages are arranged over four levels. The play sets are displayed on the lower two levels and the individual toy cars on the small upper levels. There is another display area on the base that is also used.
A topper serves as a final height element to increase its visibility.
The products can be removed from two sides.