THIMM is producing digitally-printed display trays for the shelf-ready and orderly presentation of merchandise in the retail outlet. The display tray protects the packaged products during their transportation and creates a high-impact merchandise presentation at the POS. The design features of the display tray are the wrap-around and the integrated tear perforation. The wrap-around tray provides extensive product protection. The tear perforation makes the display tray shelf-ready and directly placeable which speeds up and simplifies handling. Merchandise is presented in the display tray in an orderly, sales-promoting manner which ensures optimum product visibility for the Deli Reform products. As the display tray is made of sustainable corrugated cardboard it is easy to recycle.
In addition to the design features, the display tray also has creative added value. The display tray impresses with its first-class digital printing quality which enables customised design options. This state-of-the-art printing technology can respond flexibly to print image changes. The print design of the display tray reflects the product colours which in turn increases the recall value of the Deli Reform brand and creates a uniform brand presence at the POS. The highlight of the print image is the simulation of gold and silver colour shades using the CMYK colour spectrum which avoids additional printing of metal pigments. This state-of-the-art printing technology can design and finish the display carton to a high quality standard.
Shelf-ready display tray with optimum product removal
High-quality printed display tray with simulated gold and silver colour shades