A cosmetics display, designed and developed for the product launch of new cosmetics from Revlon, showcases the merchandise in an optimum and very user-friendly way for consumers. The three-sided pillar design of the cosmetics display creates the perfect setting for the products whilst at the same time creating an important communications surface area.
Lipsticks in 18 colours are displayed on one side of the cosmetics display with the plug-in system ensuring a good overview of the colour range for interested customers. The second side presents a mascara and eyeliner set, offered on a shelf for sale. The shelf colour is aligned to the colours of the different eye cosmetics products making it very easy for customers to differentiate them. The third side of the cosmetics display (back) is used, as mentioned above, as the important communications surface area.
The topper includes the well-known Revlon brand lettering and is highly visible thanks to the height of the cosmetics display and the striking colours used.