As one of the world's leading suppliers of artist papers and inventor of the Digital FineArt papers, Hahnemühle attaches great importance to resource-saving paper production. Together with the packaging manufacturer THIMM, a sustainable printing and packaging solution has now been developed for the worldwide dispatch of the artist papers. In order to make the packaging more sustainable, a solution was chosen that eliminates the need for wide adhesive tape and thus saves plastic. Instead, a narrow adhesive strip is used. The packaging is digitally printed, which is a more environmentally friendly alternative. Digital printing eliminates the need for printing forms and templates. Changes in the packaging layout can be implemented quickly and with little effort without causing a lot of waste. "The cooperation with THIMM is a long-term project for us to digitize the printing of our packaging. This way we avoid waste and energy. It is a further step towards sustainability within the framework of our Green Rooster environmental initiative, which was already launched in 2008," says Jan Wölfle, Managing Director of Hahnemühle FineArt.
Both companies from the paper and packaging industry want to continue their cooperation. "The filled shipping packages will be shipped to 120 countries around the world. In a further step, digitally printed product packaging for up to approx. 500 Hahnemühle products will follow", Jan Wölfle continues.
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