Doupovské uzeniny is a company specialising in production of meat products. They chose a sustainable, eco-friendly sales display for the presentation of dried beef.
The dried beef sales display is made from recyclable corrugated cardboard, and it is easy to erect and fold away thanks to a topper and shelves that simply slide into the base of the stand. Three sales trays are placed on each shelf. These are made of a special corrugated board containing 30% grass.
Each of the trays contains packets with different meat flavours, and the goods stay well sorted in the display thanks to the trays.
The sales display is printed with digital printing technology, which has the advantage of allowing a flexible response to changes in flavours or during seasonal events. Printing on corrugated cardboard made from grass looks very interesting and attracts the attention at POS.
Corrugated cardboard made of grass paper is even more environmentally sustainable than conventional corrugated cardboard. The whole natural eco-style design of the sales display corresponds to the image of the company and its products.