The patented lifting mechanism for shelf-ready packaging guarantees first class product visibility.
The shelf-ready packaging solution “THIMM xPOSe® lift-jump” combines consumer-friendly handling and merchandise presentation advantages for manufacturers and traders in only one sales packaging.
Advantages of using the packaging extend along the entire supply chain: not only the easy identification offers considerable time savings for the identification of shelf-ready packaging; the quick opening of the multi-component packaging system with lid also promises a lot of added value.
With regard to attention-getting merchandise presentation in commerce, an important advantage in terms of creating added value results from the product lifter of the shelf-ready packaging: the patented level system guarantees highly visible merchandise presentation at all times. As soon as the pre-packaged product lifter is inserted in the store, a tensed pushing system pushes the rear product level so that multi-level merchandise presentation takes place in the packaging. More added value from the patented shelf-ready packaging solution is offered by the reduction in merchandising costs. The shelf-ready packaging including outer packaging and a product lifter can be flexibly adapted to the products and processes of a manufacturer.
The packaging, oriented to sales promotion, emphasises customer-oriented advantages and promotes the attention-getting sales at the point of sale: an optimal view of the product provided by the integrated product lifter draws the attention of customers to brand visibility and to the product, and contributes to reducing searching effort. The height-differentiated levels of the “THIMM xPOSe® lift-jump” also enable easy handling with the consumer-friendly removal of the products from the packaging. In addition to this, uniform and shelf-ready merchandise presentation is enabled by the shelf-ready packaging solution not only in the shelf, but also in combination in a display.
With a view to the increasing importance of ecological material efficiency, the environmentally friendly commercial packaging also fulfils requirements for sustainability: using the most varied types of corrugation, the use of materials in keeping with requirements can be realised. Only selected raw materials from certified sources (FSC®/PEFC) are used to produce the packaging. Because the single substance solution contains a minimal extraneous material proportion of less than 5%, easy disposal is also possible. The affordable manufacture, optimal recycling capability, and a high degree of environmental friendliness also speak in favour of the use of paper-based packaging.
Sales-promoting packaging with optimal product visibility
Patented lifting mechanism enables multi-level merchandise presentation in packaging