The successful co-operation between organic bakery Biopekárna Zemanka and THIMM pack’n’display continues. After the highly successful storage units for loose goods, which won the award Obal roku 2019 comes a display concept for unpacked goods that extends the use of storage. This is an eco-friendly and sustainable corrugated cardboard display that saves traders space. Thanks to the display concept for unpacked sweets, the goods are presented more attractively at the POS and with better organisation. For the sales staff, this display concept simplifies their work in a way not offered by other packaging concepts.
This concept for sales and promotional concept consists of storages units for loose goods that can be conveniently inserted into the display thanks to stackable noses. It is up to the vendor to choose how many storage units they want to display in the shop. Additional storage units with different product flavours can be added at any time as required in order to meet the needs of more customers. All storage units are printed digitally with the required product data. Besides the product name, there is also information about the composition, nutritional value and other important information that customers need. Another part of the display concept for unpacked goods is the topper in the shape of a canopy, which is simply fixed to the top row of the storage units. The base of the display is made of special corrugated cardboard that is waterproof, which extends the life of the whole display. The display concept for unpacked goods also includes a pocket made of corrugated cardboard containing promotional materials for the goods on offer.
The whole display for sale of unpacked goods is printed digitally, which has the additional advantage of allowing flexible responses to changes, whether legislative or in the product composition. It is very easy to provide storage units for any new types of goods, or for trialling new products. Each order and each piece of storage unit can be individualised.