Good for humans, animals and the environment. With the digitally-printed cat box made from grass corrugated cardboard, the start-up, My Amazing Cat, https://myamazingcat.de/shop/ is reflecting its sustainability principles and stating the importance of environmental awareness for the company.The sustainable cat box made from grass corrugated cardboard is a toy designed for the entertainment of our four-legged friends. The cat box ensures movement, playful fun and also promotes the cat’s dexterity. Treats concealed in the cat box encourage the cat to playfully retrieve the treats from the cat box. The inside of the cat box is divided into three chambers which are identified by colour into different levels of difficulty. Cut-outs are located on selected sides of the cat box for the cats to detect and retrieve their rewards. The design of the cat box not only took the playful entertainment for cats into account but also how they would be used by their owners. This is a consumer-friendly solution for owners as it quick and easy to assemble the cat box so their cat can immediately start playing with their toy.
Find out more about the collaboration and product development of the cat box in our Top Story.
Customer benefits of the sustainable cat box
Benefits of the cat box as an active brand ambassador
- Easy handling and fast assembly of the cat box
- The chambers inside the cat box are subdivided by colour for different levels of difficulty and even more playful fun for the cats
- Playful entertainment factor for animals and humans
- Consistent sustainability image of the brand values and the cat box as a product through the special look of grass corrugated cardboard
- Cat box acts as a brand ambassador as it has a large advertising surface for targeted customer communication enabling product and brand information to be distributed quickly and easily
- Additional extension pad on the cat box with seeds for cat grass
Benefits of the high-quality printed cat box thanks to state-of-the-art digital printing technology
- Digitally-printed cat box made from grass corrugated cardboard demonstrates the high-grade print quality and refines the brand presence
- High-impact design on all sides of the cat box which thanks to state-of-the-art digital printing technology can be customised and flexible
- Brand colours and -elements are reflected in the overall design of the cat box which in turn increase brand presence
- The use of water-based inks makes the cat box sustainable from the perspective of its materials and its (digital-)printing
Ecological aspects of the cat box made from grass corrugated cardboard
- The cat box is made from grass corrugated cardboard and can therefore be fully recycled
- The raw material grass is a quick renewable raw material and is available several times over the year
- The cat box made from grass paper consists of about 70 percent waste paper and 30 percent grass pellets
- The cat box is shipped as a flat pre-cut which saves on transportation- and storage volumes