POS display made from corrugated cardboard for toy cars

30.11.2020 Great driving fun for little ones – VTech's electronic toy cars and play sets from the Netflix series “Go! Go! Cory Carson” are finding their way into children's bedrooms and are particularly well showcased by the POS display made from corrugated cardboard.

“Go! Go! Cory Carson” is a new Netflix TV series for toddlers and pre-schoolers based on the popular "Tut Tut Baby Flitzer". VTech® toys have launched the car figures from the new series onto the retail market. The animated children's series has been available on Netflix since January 2020 and it tells stories in an affectionate and endearing way about the exciting adventures and funny everyday situations experienced by Cory Carson, his family and friends in Tut-Tut houses. VTech® supplies the matching toys to accompany the Netflix series: Cory and five of his friends are available as talking toy cars with the original voices and there are also playsets based on different scenes from the series.

The toys are marketed outside of shelf placements in a POS floor display made from corrugated cardboard. The “life-size” Cory Carson immediately grabs the attention of both young and old and acts as a purchase incentive. Different toy cars and complete sets are presented in the display on step-like layers. The curvatures on the display are reminiscent of a realistic car - a large-format Cory Carson! The toys can be removed from two sides and the entire VTech toy range for the "Tut Tut Baby Flitzer" experience world can also be admired from each side. As well as the six individual electronic toy cars, there are three play sets to round off the programme.

VTech® is the world's leading provider of age-appropriate electronic learning game products for children aged 0 to 12. The German subsidiary of the international group with its head office in Hong Kong was founded in Filderstadt in 1992. As a pioneer in learning toys, VTech® develops high-quality, innovative learning toys that support children's development and combine learning with fun. The portfolio ranges from baby toys and pre-school toys such as the MagiBook ® learning book system to KidiZoom® digital cameras. VTech® is the market leader in Germany in the entire baby/toddler market and in the fields of electronic entertainment and learning computers. For more information visit www.vtech.de.

More information, technical features and customer benefits of the POS display made from corrugated cardboard can be found on our product page with corresponding image material.

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